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	<title>Comments on: A &#8220;Sticky Situation&#8221; -When product/ service &#8220;stickiness&#8221; is not a good thing!!!</title>
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	<description>Line of Sight to Performance Excellence</description>
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		<title>By: Tammy McLeod</title>
		<link>http://www.onvectorconsulting.com/a-sticky-situation/#comment-101</link>
		<dc:creator><![CDATA[Tammy McLeod]]></dc:creator>
		<pubDate>Mon, 30 May 2011 15:37:35 +0000</pubDate>
		<guid isPermaLink="false">http://epmedge.com/?p=1094#comment-101</guid>
		<description><![CDATA[Sticky labels are a great example. For me, it&#039;s attitudinal. That smile, that attentiveness, that service delivery that make me feel like a valued customer. When the CSR is talking on the phone or with a coworker or have a messy work station, it hits a sticky label moment. And because I&#039;m in this for a living, I treat the service folks with extreme kindness knowing how hard their jobs are - all the while grading more critically.]]></description>
		<content:encoded><![CDATA[<p>Sticky labels are a great example. For me, it&#8217;s attitudinal. That smile, that attentiveness, that service delivery that make me feel like a valued customer. When the CSR is talking on the phone or with a coworker or have a messy work station, it hits a sticky label moment. And because I&#8217;m in this for a living, I treat the service folks with extreme kindness knowing how hard their jobs are &#8211; all the while grading more critically.</p>
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		<title>By: Jim Watsom</title>
		<link>http://www.onvectorconsulting.com/a-sticky-situation/#comment-100</link>
		<dc:creator><![CDATA[Jim Watsom]]></dc:creator>
		<pubDate>Wed, 27 Apr 2011 19:28:26 +0000</pubDate>
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		<description><![CDATA[Bob, you&#039;re not alone, my friend!

Packaging issues were apparently running rampant throughout the northeast this past week, as I experienced &quot;wrap rage&quot; in Portland, Maine, and like you, felt compelled to blog about it.( http://bit.ly/gEOVMu ).

Maz Iqbal ( http://bit.ly/dVTvy1 ) offered a good explanation for why these product packaging issues exist:

&quot;My thinking is that the companies that supply the product (in this wrapping) are immersed in the traditional goods dominant logic where:

a) the role of the company is to produce and sell the goods. Once the sale is made then the company&#039;s role in the process is finished;
b) value resides in the product not in the customer using the product. &quot;

Now, if we can only get the marketing guys to talk to the packaging and distribution guys, together they might make our lives easier.

&#039;Here&#039;s to a great summer in &quot;The Garden State!&quot;

Jim Watson]]></description>
		<content:encoded><![CDATA[<p>Bob, you&#8217;re not alone, my friend!</p>
<p>Packaging issues were apparently running rampant throughout the northeast this past week, as I experienced &#8220;wrap rage&#8221; in Portland, Maine, and like you, felt compelled to blog about it.( <a href="http://bit.ly/gEOVMu" rel="nofollow">http://bit.ly/gEOVMu</a> ).</p>
<p>Maz Iqbal ( <a href="http://bit.ly/dVTvy1" rel="nofollow">http://bit.ly/dVTvy1</a> ) offered a good explanation for why these product packaging issues exist:</p>
<p>&#8220;My thinking is that the companies that supply the product (in this wrapping) are immersed in the traditional goods dominant logic where:</p>
<p>a) the role of the company is to produce and sell the goods. Once the sale is made then the company&#8217;s role in the process is finished;<br />
b) value resides in the product not in the customer using the product. &#8221;</p>
<p>Now, if we can only get the marketing guys to talk to the packaging and distribution guys, together they might make our lives easier.</p>
<p>&#8216;Here&#8217;s to a great summer in &#8220;The Garden State!&#8221;</p>
<p>Jim Watson</p>
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